AnalysisPlace provides B2B marketing professionals with the web-based sales prospecting tools they need to demonstrate their value of products and services. It gives visitors a crystal-clear understanding of what products and services can do for them, instead of leaving them to paint their own picture from a generic palette of features and benefits.
Automate Your Value Proposition
Think of AnalysisPlace as an automated business lead generation consultant. It asks prospects a small number of questions and then constructs a model of their business, making intelligent assumptions based on the answers that it receives. It then uses this model to assess the customer-specific benefits of a product or service. As a result, the value proposition becomes immediately apparent, raising interest levels and driving B2B lead generation.
Quantify Your Benefits
With AnalysisPlace, each prospect receives a detailed breakdown of the quantified benefits they can expect. They can see individual benefit areas, as well as the multiyear ROI and TCO for their business. All of this information is presented on an intuitive graphical dashboard, making it easy to visualize benefits at a glance. Users can tune the intelligent assumptions made by AnalysisPlace, allowing them to carry out a ‘what if’ analysis in real time. They can also download personalized presentations and reports based on their AnalysisPlace assessment, which they can then review offline or share with colleagues.
Easily Capture and Qualify Leads
AnalysisPlace captures all of the information that prospects share about their business, creating a record of each interaction. This makes it easy to decide which B2B sales leads should be pursued and which should be set aside. All this information is stored in an industry-standard database, allowing it to be easily downloaded and analyzed.